Business ethics, as a set of standards for behavior that helps us determine how we ought to decide and act for stakeholders affected by our decisions or actions, refers to ethical standards that we should observe and are applied to our policies, organization and actions.
Ethical management values business ethics most to grow continuously, recognizing not only companies’ financial and legal responsibilities, but also their ethical responsibilities to society.
Hyundai Capital manages risk through ‘compliance activities’ focusing on legal compliance for our continuous growth. But our compliance does not stop with abiding by laws and regulations, but extends to improving value of various stakeholders like customers, shareholders, business partners, executives and employees, and communities to ensure that ethical culture becomes an integral part of our business.

Hyundai Capital strives to lead the effort to promote a culture of Consumer-Centered Management or CCM and consumer protection.
HCS held a ceremony to declare adoption of CCM and obtained CCM certification issued by the Fair Trade Commission in 2022 and again declared the CCM 2.0 in 2024 to renew our commitment to making CCM our top priority and take the opportunity to win and retain customer trust. Run on a quarterly basis, our Customer Panel diagnoses the quality of products and services from consumers’ point of view, and the feedback is incorporated into our everyday business decisions. The Company also holds quarterly top-level Consumer Protection meetings with the CEO to practice customer-centric business management, and strives to socialize and embed this business culture by issuing customer protection reports and awarding employees for best practices in consumer protection.
To ensure strong consumer-centered business management, HCS has implemented a VOC system, mandatory employee training, and internal control monitoring, as well as providing various services such as call agents dedicated to elderly & financially vulnerable customers.

Hyundai Capital is dedicated to improving product and service quality by communicating with customers through diverse channels. To this end, Hyundai Capital set up a customer panel in March 2022 for the first time in the industry to diagnose product and service quality levels, and reflect customers’ opinions and ideas in its products and services. In addition, we place a great emphasis on service quality management by conducting customer satisfaction surveys to customers who used our customer center or Hyundai Capital website/App, and reflecting the results in key evaluation metrics for call center agents and related functions.
In parallel, we are strengthening digital-based communication with customers. A case in point is AI agent that calls a customer after a loan is confirmed to check if the customer is well informed about key product details such as interest rate. If any issues are identified, a human agent communicates directly with the customer to eliminate possibilities of mis-selling.
Moreover, to better serve the financially vulnerable customers such as the disabled and the elderly, we run a dedicated consultation desk at branches, and implemented a voice support system in Hyundai Capital App/website that provides description of key product features. We will continue to expand services for the socially disadvantaged who are lagging behind in the fast changing digital environment.

Hyundai Capital Services or HCS creates data protection and privacy policies to protect its customers’ personal credit data and carry out different activities such as employee training, status reviews, data breach monitoring, vendor management, etc. to comply with the policies. HCS also tries to keep any loss or damage to its customers and the company to a minimum by responding in real time to cyber threats such as hacking attempts and DDoS attacks which are becoming smarter and more sophisticated and conducting cyber drills on a regular basis.
HCS was the first in the industry to get ISO 27001 Certification, the leading globally recognized international standard created by the International Organization for Standardization, in 2008 and got ISO 27701 which is an extension to ISO 27001 for privacy information management in 2024, demonstrating its excellence in information security and privacy information management. In addition, it makes sure it continues to be certified by completing an ISO audit process every year.
As protection of personal credit data is becoming more important than ever, HCS is fully committed to protecting its customer data.

Hyundai Capital Services (HCS) had become the first in the credit finance business industry to obtain the Compliance Management System Certificate (ISO37301) in 2021 and obtained the Anti-Bribery Management System Certificate (ISO 37001) as well as the ISO 37301 again in 2024 through the audits of Integrated Management Systems (IMS), which proves that HCS’ internal system, which is one of the key elements to maintain the soundness of management, meets the international standard.
Especially, HCS received a high score in education in ISO Management System Standards, system improvement through internal audit, compliance monitoring through regular Compliance Monitoring Report, and anonymous tip-off management by utilizing an external organization.
The certificates given via the audits of IMS have served as an opportunity for HCS to solidify our will to prevent corruption as well as to continue making effort to comply with regulations and as global Hyundai Motor Group’s captive finance company, HCS will spare no effort to fulfil our social responsibilities.

Hyundai Capital Services places a top priority on the growth of employees and provides diverse programs and support in order to help employees grow together with the company. At Hyundai Capital, all full-time employees (FTE) go through performance evaluation annually according to the company’s evaluation system based on its meritocracy philosophy, and evaluation results are considered in promotion, leadership position assignment, and compensation. Hyundai Capital has in place continuous process management, multi-rater review, evaluator training, evaluation appeal process, and self-evaluation so as to evaluate performance and competence of employees in a fair manner. (Percentage of employees who underwent regular performance evaluation in 2024: 100% /96.6% when excluding employees on leave or who have been with the company for no longer than three (3) months)

As a result, Hyundai Capital posts one of the lowest turnover rates in the financial industry at 3.3% (voluntary turnover rate 1.9%)*, indicating that the employees enjoy stability as well as growth opportunities at Hyundai Capital. Hyundai Capital will continue to spare no effort in investing and supporting the growth of our employees.

• 2024 FTE total turnover rate 3.3% (male 2.4%, female 0.9%)
• 2024 FTE voluntary turnover rate 1.9% (male 1.4%, female 0.5%)

Hyundai Capital joined the UN Global Compact (hereinafter “UNGC”) in June 2022 to establish the ESG management framework. The UNGC is the world’s largest corporate responsibility initiatives under the United Nations with more than 20,000 participants (companies and non-business signatories) in 170 countries. By joining the UNGC, Hyundai Capital proclaimed that it will comply with 10 principles in 4 areas; human rights, labor, environment and anti-corruption, and implement ESG management aggressively across the board. In addition, as a signatory to the UNGC, Hyundai Capital will disclose its efforts in implementing the UNGC 10 principles through the Communication on Progress(COP) on an annual basis.